We all know that social media is a must for most brand owners nowadays. As a marketer, understanding what your customers act on social media is key for better engagement, and vice versa. Here are 5 inspiring social media TED Talks give you ideas how business can maximize the potential of social media.
With the smartphone penetration rate rising, the customer shopping behavior in retail market has changed dramatically and impacted the traditional business model. According to a survey on online retail market in UK, mobile commerce has increased 254% between 2010 and 2011, and risen by a further 300% between 2011 and 2012. 69% of tablet owners make a purchase on their devices every month. The trend happens in emerging markets right now. Consumers have gradually adopted the new Omni-Channel shopping approaches, such as ordering from online shopping websites or App portals.
Facebook recently announced a powerful new feature, called “Nearby Friends” which lets users know which of their friends in close proximity and where they have been previously. From a user perspective, “Nearby Friends” could make it easier for us to connect with friends when looking for someone to grab a coffee with or join an activity.
For Weibo users looking for informative GIS feeds to follow,
here are our top 10 picks:
The number of mobile banking users in China topped 150 million in 2012, with major banks seeing more than 100% growth in mobile and online banking users. Chinese regulators are also looking to shake up the country’s slow-moving financial industry by allowing more types of companies to apply for banking licenses, which has Chinese internet companies with massive user bases and deep pockets, looking to get into the banking game.