Amber Lee

Data Management Specialist

January 27, 2014

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Easy Ways To Distinguish Land Use

Using online tools to understand land use relationships.

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Understanding land use by populations is becoming a crucial component in business analysis. It’s already well known that the economic energy of a city and it’s population make-up has a positive relationship in the field of business analysis, but in addition to knowing the total population of the city, knowing the outer administrative districts of a population for micro-scale population distribution can be especially helpful in understanding land use. Land use and human life has a close relationship; consider these typical land use relationships as an illustration of this point:

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Johnny Lin

Data Production Manager

January 8, 2014

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How Brand POI Data Is Made – In 6 Steps

Understand of your network through POI data.

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A point-of-interest, or POI is a specific point location, typically visualized with the aid of a map, that someone might find useful or interesting. In business terms it typically represents a retail chain’s spatial distribution. POI data is important for brands looking to gain a better understanding of how their networks look spatially and for use in network analysis.

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Johnny Lin

Data Production Manager

November 28, 2013

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7 Steps – Map Your Retail Locations For Free

Using Google Earth to map your network fast and free.

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If you’re a retailer with less than 10 stores, you can easily use a simple program like Excel to manage store information. However, if you have more than 10 stores, you already know Excel has it’s limits. Setting up a tool like Google Earth to help manage locations is often a first step retailers take when deciding to map networks. Today there are many mapping options available to retailers, from simple tools like Google Maps to advanced GIS enabled mapping tools like Kiwi. You can discover more tools in our article “5 mapping tools that can make your job easier.”

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