Hubert Tsai

Business Analyst

February 27, 2014

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10 Reasons You Should Be Using A Business Intelligence Tool

Why BI tools are fast becoming companies most important business strategy.

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Large retailers receive mountains of transaction numbers daily, and they know there are insights to be found in these numbers, but they first need to be translated into useful information and knowledge so that managers can use this information to respond to markets immediately.

In the past, staff would use a variety of analytic tools and methods, and managers would often ask assistants to spend more time gathering vast arrays of additional information. This was both time consuming and costly. Now, Business Intelligence (BI) tools are becoming the go-to solution for processing, visualizing and utilizing spatial data.

Here are the top 10 benefits of using a BI tool that should compel you and your team to start looking for a BI tool today: 

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Eunice Chen

Data Management Specialist

February 26, 2014

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10 Most Popular Tourist Locations In Asia

And what people buy when they go there.

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1 – Cambodia – Angkor Wat

Located in northern Cambodia, Ankor Wat extends over approximately 400 square kilometers and consists of scores of temples, hydraulic structures as well as communication routes. It was built in the first half of the 12th century (113-5BC). Estimated construction time of the temple is 30 years by King Suryavarman II . Its perfection in composition, balance, proportions, relief’s and sculpture make it one of the finest monuments in the world. Angkor Archaeological Park was declared a UNESCO World Heritage site in 1992. Ankor Wat sees over 2 million visitors per year, with about a 20% yearly visitor growth rate.

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Chris Hubbard

@chriswhubbard Market Strategy

February 25, 2014

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Retail News Roundup – Feb 25

The top 5 retail news clips in Asia this week.

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1 – 7 Eleven to expand more outside Metro Manila

According to PSC business development division manager Francis Medina, the company’s growth target for this year is to increase the presence of 7-Eleven in the Visayas region by opening up 60 to 90 outlets. >>

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Joe Lee

Data Management Specialist

February 21, 2014

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9種流行運動品牌在中國

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運動風潮在中國越漸盛行,這股風潮隨著2008年北京奧運中國體操王子李寧點燃聖火攀升到另一個高峰中國運動品牌崛起,在眾多外來品牌瓜分的中國市場,中國運動品牌受到嚴峻的考驗,但也有中國運動品牌此時突破重圍與外來品牌並肩齊行,以下我們將介紹2013年9種流行運動品牌在中國。

1 – 耐克 Nike

成立於1964年美國,多年來廣受全世界消費者認同,主力產品籃球鞋、慢跑鞋、成衣等,1978年NIKE國際公司正式成立,進軍加拿大,澳大利亞、歐洲和南美等海外市場,並成為全球運動產品市場占有率最高的品牌,NIKE1980年進入中國。

2 – 阿迪達斯 Adidas

成立於1948年德國,全球運動品牌中與NIKE同佔領導地位,愛迪達以其創辦人阿道夫·達斯勒(AdolfAdi Dassler)命名,Adidas在1920年於接近紐倫堡黑措根奧拉赫開始生產鞋類產品。產品較俱設計美感,受時尚流行人喜愛,世界盃足球賽官方指定用球贊助商,ADIDAS於1997年進入中國。

3 – 李寧 Lining

成立於1990年中國李寧有限公司是中國最大運動用品零售商,銷售自有品牌「李寧牌」的運動鞋、服裝及配件。公司由中國前體操運動員李寧在1990年創辦,而李寧擔任董事會主席及執行董事。2007年底李寧牌為全球第四的運動用品產業公司,創辦人李寧於2008北京奧運擔任火炬手點燃奧運聖火。

4 – 安踏 Anta

成立於1994年中國,安踏體育用品有限公司是中外合資的綜合運動用品有限公司,由安踏(福建)鞋業有限公司、北京安踏東方體育用品有限公司、安踏(香港)國際投資公司和安踏鞋業總廠等組成。安踏體育用品有限公司經多年的努力已從一個地區性的運動鞋生產企業,發展成為全國性的營銷導向型的綜合運動用品企業集團。

5 – 匡威 Converse

成立於1908美國,專門製造男女鞋和童鞋的鞋墊。至1910年Converse每天生產4千雙鞋,憑著產品本身的優異特性,成為歷史上最著名的運動鞋之一。問世至今Converse已成為全世界家喻戶曉的帆布鞋代名詞, 公司2003年7月被NIKE公司收購。

6 – 彪馬 PUMA

成立於1948年德國,PUMA是第一個將運動與時尚相結合的運動品牌。2005年的組織變革與品牌重塑,讓 PUMA重新站上世界運動舞台,PUMA的服飾嘻哈塗鴉文化中,無論是美國內外,都受到極度歡迎。PUMA也與adidas同為1970與1980年代嘻哈文化代表物之一。

7 – 新百倫 NewBalance

成立於1906年美國,NewBalance穿起來可以大量活動的鞋子。並糾正左右腳傾斜,獨家研發的高吸震墊,能有效吸收99%的地面反作用力,也因此受到多國元首及各界精英人士所愛用,是享有「總統慢跑鞋」之美譽的多功能鞋。

8 – 特步 XTEP

成立於2001年中國,公司負責人丁水波以有別於一般的眼光,創立國內首家時尚運動用品特步,並用娛樂明星代言運動用品的新模式,為特步品牌塑造起時尚、叛逆、特立獨行的風格,2000年香港演藝巨星謝霆鋒廣告代言人後,產品「鋒火鞋」幾個月內銷售百萬雙在此一戰成名,廣告詞「非一般的感覺」。推動了特步品牌差異化戰略,引領特步邁向新的年代。公司經營規模不斷的壯大,銷售市場的蓬勃發展,特步在中國運動品牌領軍地位不斷的穩固,在中國特步已成為運動品牌中的時尚流派的代表。

9 – 361°

成立於1994年當時名為別克,2003年更名為361°,不斷驅策自身突破性發展就是361°的信念,2008年接近北京奧運前打破國際品牌壟斷頂級資源局面,實現了中國自有品牌對抗國際品牌具有里程碑意義的重大突破,截至2009年4月,361°在中國地區擁有5900家銷售點。被《富比士》中文版列為中國最具潛力企業100強之一。

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Michelle Yen

Data Production Specialist

February 20, 2014

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First McDonalds Locations In Asia

Where and when McDonald's first opened across Asia.

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In 1955 Ray Kroc joined the McDonald’s company as a franchise agent, eventually purchasing the company and initiating its worldwide expansion. With more then 34,000 locations worldwide, McDonald’s is indisputably the world’s largest chain of hamburger fast food restaurants. Here we take a look at when and where each country in Asia received their first McDonalds location.

中文版

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