Hiroshi Tomita

Business Analyst

March 28, 2013

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How to Use Geospatial Data for Strategic Benefits

Applying GIS in Lagos, Nigeria

lagos-nigeria

In 2012 getchee launched a large market mapping project in Lagos, Nigeria which is one of the first of its kind to be conducted in the region. Lagos, located in the West African country of Nigeria is the nation’s second fastest growing city, most prosperous, and with a population of over 16 million people, the largest as well.

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Johnny Lin

Data Production Manager

March 19, 2013

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11 Ways GIS Systems Can Be Used in Emerging Markets

Gaining global market share and long term success with GIS.

gis-tools-asia

Nowadays most global enterprises have the future view on investment in emerging markets to gain not only a global market share, but long term success as well. Research by Global Intelligence Alliance in 2012 pointed out that 48% of US companies continuously expand their global footprint in emerging markets, especially in India (81%), Brazil (79%), China (71%), Russia (48%), Indonesia (26%), and Turkey (23%).

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Joshua Roberts

Creative Director

March 19, 2013

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Optimization & Expansion

Xtep consolidates its Chinese outlets while it expands into lower-tiered cities.

xtep-shoes

Mainland sportswear retailer Xtep International plans to enhance its presence in third and fourth-tier cities this year to cash in on the potential increase in consumption demand driven by the country’s urbanization policy.

The management said it expected the sportswear market in the country to remain challenging this year. Intense competition, excessive inventory and high retail discounts would persist in the industry, it said.

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